US-Based Logicbroker Acquires Europe's Leading Dropshipping Platform, Virtualstock
Virtualstock, Europe's leading dropshipping platform, has been snapped up by US-based Logicbroker. The acquisition, finalised in January 2023, sees the combined company boasting over 15,000 retail and brand partners worldwide, with a Gross Merchandise Value (GMV) of over $13 billion.
Founded in 2004, Virtualstock has been processing over eight million orders annually, with a GMV of over £2 billion. Its platform has been powering online commerce for major retailers like Aldi, Argos, B&Q, Currys, and John Lewis. The acquisition terms were not disclosed.
Ed Bradley, Virtualstock's founder and CEO, believes Logicbroker's leadership will be vital for the company's future growth. Omar Qari, CEO of Logicbroker, sees the acquisition enhancing their ability to serve large enterprise retailers and brands. The combined company's Supplier Hub will connect suppliers directly with buyers at major retailers, further strengthening its position in the market.
The acquisition of Virtualstock by Logicbroker brings together two significant players in the dropshipping industry. With a combined partner network of over 15,000 and a GMV of over $13 billion, the new entity is well-positioned to serve the growing needs of large enterprise retailers and brands worldwide.
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