Business magnate Doss acquires Genie, a prominent figure in Shopify's inventory sector.
Doss, an AI-native ERP platform, has made a significant move in the e-commerce industry by acquiring key assets from Genie, a leading inventory management solution for Shopify. This acquisition is set to revolutionize e-commerce operations by combining Doss's AI-powered platform with Genie's proven inventory workflows, creating a modular, AI-driven supply chain solution.
Sebastiaan Debrouwere, the founder of Genie, will now join Doss as Head of Partnerships and Ecosystem. Debrouwere expressed his excitement about amplifying Genie's mission at Doss, stating, "I'm thrilled to be a part of Doss and contribute to its partner-first expansion strategy." Wiley Jones, CEO of Doss, described Debrouwere as the "perfect addition" to Doss's partner ecosystem.
The combined platform targets Shopify brands generating $180 billion annually, offering AI-powered tools that scale with fast-growing businesses' operational complexity. Doss's composable, modular system lets businesses customize their ERP setup, avoiding rigid contracts and reducing implementation time and costs, a major improvement over traditional ERP systems.
Embedding AI at the platform core allows real-time demand forecasting, inventory optimization, and supplier management, enabling more agile and data-driven decision-making. Current Genie users can transition smoothly to Doss without data loss, ensuring continuity while upgrading operational capabilities.
Genie has earned the trust of hundreds of brands and processes more than $18 million in monthly supplier orders. Luke Pappas, Partner at NEA, is proud to have supported Genie, stating, "I'm excited for Genie's next chapter as part of Doss." The acquisition builds on Genie's $5.8 million seed round from August 2022.
The acquisition aims to enhance e-commerce operations globally by offering flexible, real-time ERP solutions. Doss's integrated platform will now offer inventory, order, accounting, and production solutions. The key impacts include scalability for e-commerce, a modular architecture, AI-first core, migration and data security, and market position and ecosystem growth.
Overall, this acquisition drives a revolution in e-commerce supply chain operations, making sophisticated AI tools more accessible and customizable. This is expected to accelerate global adoption of data-driven operational models in online retail. Doss, with its recent $18 million Series A funding in April 2025, is well-positioned to lead this transformation, making e-commerce operations smarter, more efficient, and more profitable.
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- This acquisition by Doss, a leading AI-native ERP platform, will expand their business into the realm of finance by integrating Genie's inventory management system, which processes over $18 million in monthly supplier orders.
- The fusion of technology and business, as represented by Doss and Genie, is set to revolutionize e-commerce by offering AI-powered, modular, and scalable solutions that cater to the operational complexity of Shopify brands generating $180 billion annually.
