Advertising executive Nick Law shifts to Accenture Interactive, with Sarah Thompson assuming a leadership role at Droga5.
Nick Law Takes the Helm at Accenture Interactive's Creative Division
After an illustrious 17-year tenure at R/GA, Nick Law has made a significant move to Accenture Interactive's creative division. As of mid-2025, Law assumes the role of Creative Strategy & Experience Lead for Accenture Song, a position that also grants him a seat on Accenture's Global Management Committee (GMC).
Accenture Song, once a standalone creative and marketing division, is undergoing a transformation. It is being absorbed into a broader unit called "Reinvention Services," which encompasses strategy, consulting, technology, operations, and digital marketing. This reorganization is part of Accenture's strategy to deliver comprehensive client transformations, with a focus on AI and technology-enabled change.
In this new setup, Law's role is pivotal. He will be leading creative strategy and experience within the remnants of the Song brand, now part of Reinvention Services, as the company transitions to this integrated model, effective September 2025. His leadership position places him at the heart of Accenture's efforts to unify creative thinking with technology and operational execution.
Law's responsibilities at Accenture Interactive include leading the company's service design and experience design capabilities. This role sees him overseeing the development of innovative and user-centric solutions that will drive Accenture's client transformations.
Before joining Accenture, Law held the position of vice-chair and global chief creative officer at R/GA. Prior to that, he worked at Apple and Publicis, showcasing his versatile career in the creative industry. With his extensive experience and innovative approach, Law is poised to make a significant impact at Accenture Interactive.
As the Creative Strategy & Experience Lead for Accenture Song, Nick Law is taking a strategic role in Accenture's business, spearheading creative strategy and experience within the company's transformation from a standalone creative and marketing division to Reinvention Services. This change, part of Accenture's broader strategy focusing on AI and technology-enabled change, offers an opportunity for Law's innovative thinking and leadership to drive growth in finance, careers, and overall business operations.
