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Seeking high visibility for your eatery on platforms such as Google and Yelp?

Mastery extends beyond local search practices on industry-leading platforms such as Google, Yelp, Bing, Yahoo, Siri, Apple Maps, Facebook, Alexa, Tripadvisor, and a multitude of others. In essence, I can answer almost any query you have concerning business optimization in search results for...

In-depth understanding of local search strategies across various publisher platforms, such as...
In-depth understanding of local search strategies across various publisher platforms, such as Google, Yelp, Bing, Yahoo, Siri, Apple Maps, Facebook, Alexa, Tripadvisor, and others. Query me about any element related to business profiles on these sites.

Seeking high visibility for your eatery on platforms such as Google and Yelp?

Vent a minute, let's boast: I'm bloody brilliant at local search marketing - got the goods from my days as the marketing director at Yext, a top-shelf listings management solution, and the CMO from SinglePlatform, a listings management tool sold to Tripadvisor.

Before that, I ran a kick-ass listings management company, and I've consulted for the crème de la crème of restaurant listings providers, Marqii. So, I've earned the right to say I'm a damn expert on local search!

There's not much I don't know about your business profile on search engines like Google, Yelp, Bing, Yahoo, Siri, Apple Maps, Facebook, Alexa, Tripadvisor, and more - ask me anything about local search!

Time for a little humblebrag pause.

Now, with my years of local search knowledge, here's a playbook to make your eateries pop up first in searches on these apps and sites:

  1. Manage your listings on every publisher and update them at least once a month. Top Tip: Use Marqii to flipping make this a cinch.
  2. Request feedback from every diner and encourage them to share their positive reviews online. Top Tip: Use Ovation to make it a breeze.
  3. Respond to 100% of reviews, paying special attention to Google, Yelp & Tripadvisor responses.
  4. Incorporate keywords in your responses.
  5. Hit us up.

The last one's optional, but hey, if you want that ace score, take our help!

This works like a charm for eateries of all sizes! And the best part is, local search is a battlefield the independents can win. Large chains can struggle to maintain this for every store, but if you've got 1 or a handful of spots, it's a breeze to start this process and build the best practices as you grow.

Need our help? Email me at rev@brandedstrategic.net

  • Rev Ciancio

SO, WHAT EXACTLY DOES REV DO?

I'm all about helping restaurants devise guest marketing programs.

I guide hospitality tech companies to nail lead generation and content marketing strategies.

P.S. Keep in mind that I'm now the CMO at Salad House & Handcraft Burger (as of 2025), and I'm a co-founder of OrderBaboo, a platform for ordering and delivery from indie North Jersey eateries!

  1. In addition to managing local search profiles, Rev also assists restaurants in developing guest marketing programs and guides hospitality tech companies in formulating lead generation and content marketing strategies.
  2. As a co-founder of OrderBaboo, a platform for ordering and delivery from independent North Jersey eateries, Rev is actively involved in the food-and-drink sector of business, expanding beyond the realms of just local search marketing.

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