OpenAI debuts initial video creation tool named Sora

The innovative AI company OpenAI, recognized for ChatGPT, has unveiled their latest creation: a video generating software named Sora. However, its usage is restricted to subscribers, and there are inherent limitations to deter misuse.

The brainchild behind ChatGPT, OpenAI, recently launched Sora, an artificial intelligence software capable of generating videos based on textual inputs. The developers emphasized during the launch that the tool is capped with several restrictions that might influence the videos produced by users.

OpenAI CEO Sam Altman reported that Sora is available to users dwelling in the United States and most countries worldwide. Regrettably, users in Germany remain uninformed as Sora is yet to be made available in their custody. Some American subscribers have also encountered an error message stating that Sora will be temporarily out of reach due to sheer traffic.

Premium HD Videos through Subscription

OpenAI revealed Sora's business blueprint during the launch. Subscribers of ChatGPT Plus, priced at $20 per month, may now produce up to 50 low-resolution (480p) videos, each lasting up to 5 seconds. Meanwhile, ChatGPT Pro subscribers, who shell out $200 per month, enjoy unlimited generation capabilities and can create 20-second videos in 1080p (Full HD) resolution. Although extremely high resolutions like 4k or 8k are not offered.

Sora also has the capacity to generate videos based on images and video inputs. Unfortunately, only a select few users will initially have the liberty to produce videos based on images and videos of people due to the potential for misuse. The production of videos involving children is taboo during this testing phase for safety reasons.

Watermarks as a Safeguard

The possible use of AI technology to generate videos nearly indistinguishable from real ones has raised significant concerns regarding misuse. Developers are devising ways to embed watermarks or unique identifiers into these AI-generated videos, making it crystal clear that they were crafted by artificial intelligence. Sora's videos will also display a notice that they were created by AI.

ChatGPT ignited the buzz surrounding artificial intelligence in November 2022. Like these AI chatbots, the software engineered to generate photos and videos is taught using a vast trove of data. Currently, OpenAI faces stiff competition, especially from Google, Amazon, Meta, xAI from Elon Musk, Anthropic, and Baidu AI from China.

Microsoft, recognizing the advancements in AI video generation, has expressed interest in potentially integrating Sora into their services, should the restrictions and limitations be addressed effectively. Through this partnership, Microsoft users might have access to Sora's video generation capabilities, expanding its reach and potential impact.

Furthermore, as OpenAI continues to strengthen its position in the AI market, Microsoft could leverage this collaboration to enhance its own offerings, potentially offering premium content integration with Sora to its subscribers.