Future Launches Full-Service Branded Content Studio
Future, the global specialist media giant, has launched Future Creative, a full-service branded content studio. This new venture combines strategic and creative expertise to reach high-intent consumers and drive brand awareness. The studio is led by Sharon Yi in the US and Verity Fine Hosken in the UK.
Future Creative utilises a range of engagement methods to connect brands with audiences. These include social-first live shopping, influencer marketing, newsletters, and bespoke experiential activations. The studio also leverages Future's vast portfolio of market-leading properties to transform brand perception.
Jon Steinberg, CEO of Future, expressed that Future Creative reaffirms the company's commitment to delivering high-quality storytelling for both audiences and brand partners. The studio enables brands to engage audiences across print, digital, audio, and in-person platforms, providing a comprehensive approach to branded content.
Future Creative, led by Sharon Yi in the US and Verity Fine Hosken in the UK, offers a robust suite of services to connect brands with consumers. By harnessing Future's extensive portfolio and innovative engagement methods, the studio aims to drive brand awareness and change brand perception for its partners.
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